On 11th September, the 28th China International Furniture Expo (hereafter referred to as Furniture China 2023) and Maison Shanghai 2023 opened grandly at the Shanghai New International Expo Centre (SNIEC) and the Shanghai World Expo Exhibition & Convention Centre (SWEECC) in Pudong with 2,635 exhibitors from 24 countries and regions participated, a total area of 320,000 square meters covering the entire industry chain of furniture, furniture material and accessories, home furnishing and decoration, and design works.
With the return of global exhibitors and buyers, Furniture China 2023 and Maison Shanghai send a strong signal of industry recovery and revitalization. This year’s exhibition, themed “IN NOW,” focuses on four extension themes: “Living IN NOW, Design IN NOW, Innovation IN NOW, Smart Link IN NOW.” It focuses on new patterns, new audiences, new formats, and new technologies, not only showcasing a three-year report card and the latest comprehensive profile of the Chinese furniture and home furnishing industry to global industry professionals but also releasing insights into global trend.
Located in the Shanghai New International Expo Centre (SNIEC) on Longyang Road, this year’s Furniture China attracted top domestic furniture brands, along with 146 overseas exhibitors from 24 countries & regions including six country pavilions of France, Belgium, Singapore, Malaysia, Japan, and Turkey, showcasing their interpretation of the IN NOW lifestyle, highlighting the latest developments in design, materials, craftsmanship, and quality. And at the FMC China 2023, more than 700 high-quality supply chain companies from around the world also brought their co-creation results with manufacturing and design companies and provide supply chain security for future-oriented innovation.
Meanwhile, in order to further promote innovation and development in materials, craftsmanship, and product design, which are the important elements for the high-quality development of the industry, six major awards held focusing on the breakthroughs in materials, craftsmanship, and technology, and the product design and innovation: the Golden Idea Design Award, China Furniture Product Innovation Awards, China Furniture Materials Innovation Competition – Golden Manufacture, Genie Award – Aesthetics Space Design Competition, Exhibitor Loyalty Award and Green Build Award.
During the entire exhibition period, the four major forum areas of Cross-border E-commerce, Furniture Elites CLUB, Aesthetic Showroom, and Maison Business School host 22 professional forums covering various topics in the fields of green and low-carbon, business innovation, design originality, artistic life, brand innovation, channel expansion, cross-border market entry, innovation in home foreign trade, supply chain, material application, and talent in the home industry. All of these do provide professional buyers and industry peers with cutting-edge industry insights and the opportunity to engage in face-to-face discussions with over 200 guest speakers, allowing them to grasp the latest trends on new consumption patterns, new demands, new scenarios, and new species in the furniture industry.
Five forward-looking themed exhibitions are featured onsite: Design of Designers, RE.d, Bai Yin + Lifestyle Exhibition, “The Way of Integration” Art and Lifestyle Theme Exhibition at SWEECC, and Workplace Cafeteria at SNIEC. These exhibitions will span across multiple domains including cross-disciplinary design, art, lifestyle, trendy beverages, technology, and business, presenting a panoramic view and boundaryless exploration of new ways of youthful, segmented, and diverse living.
In addition to the major themed exhibitions, Maison Shanghai 2023 has also several activities to create new consumer scenes like Design Consultation Room, Maison Design Week, DOD Livestream etc. The Design Consultation Room has industry-leading designers with dual skills in design and business providing one-on-one exclusive design consultation services, addressing design queries for various commercial spaces such as residences, hotels, and new retail. DOD Livestream and Maison Design Week serve as experimental fields for new consumer scenes. The visitors could complete the process of discovering, experiencing and placing orders right at the exhibition.
The 28th China International Furniture Expo (Furniture China 2023)
11-15 September, 2023
Shanghai New International Expo Centre (SNIEC)
Maison Shanghai 2023
11-14 September, 2023
Shanghai World Expo Exhibition and Convention Centre (SWEECC)