In every dream kitchen, the refrigerator serves as an essential and highly functional centrepiece. Ever wish your everyday fridge could offer cutting-edge performance while complementing the minimalist elegance of your cookspace? The Toshiba Japandi Fridge turns that wish into reality, effortlessly blending innovation with artful design.
Recently launched, the Toshiba Japandi Fridge features the perfect marriage of Japanese minimalism and Scandinavian functionality. This launch marks a strategic move for Toshiba as it aligns with the growing demand for aesthetically pleasing, modern home appliances in the Malaysian market. The Japandi Fridge is a sophisticated fusion of elegance, practicality, and state-of-the-art technology, tailored for today’s urban professionals who value both style and substance in their homes.
“Toshiba has long been a trusted brand in Malaysian homes, offering solutions that enhance convenience, sustainability, and quality of life,” said Steven Yang, Managing Director of Toshiba Sales & Services Sdn. Bhd. “Our mission is to improve lives while building a more sustainable future. For over a century, Toshiba has focused on creating innovative, reliable solutions that elevate everyday living. As we move forward, we aim to continue this legacy by adapting to the ever-changing needs of the market and expanding our presence in Malaysia with products that resonate with consumers.”
Artistry of Harmony
For those who appreciate art and design, the Toshiba Japandi Fridge embodies the principle of “Artistry of Harmony,” merging timeless design with the latest refrigeration technology. Inspired by the fusion of Japanese simplicity and Scandinavian warmth, the fridge’s soft, natural textures, recessed walnut handles, and SeamlessFit slot-in design make it the perfect addition to optimise any modern kitchen and living space, adding a touch of elegance to your home.
In addition, the Japandi Fridge features a 10-layer carved panel reminiscent of snow-capped mountains, giving it a sleek yet calming presence. The fridge’s interior is equally stylish, adorned with fine Japanese brushwork printed on translucent surfaces, creating a simple yet artistic space.
“The interior of the Japandi Fridge is not just functional but a true art piece. In line with my philosophy that simplicity holds its own elegance, every element is designed to harmonise with its surroundings. The clean, minimalistic lines and subtle textures embody the idea that everything in a home can be art. It reflects a shift towards creating spaces that are both practical and visually enriching, where less is truly more,” said Lim Bo Qiang, Malaysian award-winning artist and well-known interior designer.
Innovation Meets Everyday Convenience
Beyond its beautiful exterior, the Toshiba Japandi Fridge is engineered to simplify life with advanced features designed to preserve the freshness, taste, and nutritional value of your food.
Equipped with OriginFresh technology, the Japandi series offers exclusive preservation technology for meat and fish. The innovative -1°C Pro Aging Technology ensures ingredients are kept at the ideal temperature to enhance their flavour and texture, while the Soft-Freeze Mode at -3°C maintains ingredients in a lightly frozen state, preserving their texture and quality for longer. Additionally, the Deep Freeze function quickly freezes food at -30°C, locking in both freshness and nutritional value.
For fruits and vegetables, HydroFresh technology ensures they stay nutritious and juicy, while the PureAIR system eliminates 99% of bacteria, viruses, and ethylene gases, offering continuous 24-hour protection. Catering to busy households, the fridge also boasts an industry-leading 60-Minute Quick Ice Making feature, delivering ice fast to meet your daily demands—all within a design that remains effortlessly elegant and sophisticated.
Chef Kuwa, a Japanese chef with 20 years of experience handling fresh ingredients, particularly delicate cuts like salmon, remarked, “I know how vital it is to maintain freshness. The Japandi Fridge ensures that food is kept in peak condition, preserving quality and taste. For anyone who takes food seriously, this fridge provides the ideal environment for maintaining the integrity of fresh produce,” he enthused.
The Japandi Fridge comes in two main variants: the GR-RF695WI-PGY(67) 585L Multi-Door model, priced at RM12,429, and the GR-RF690WI-PGY(67) 580L Multi-Door model, retailing at RM12,859. Both models are available at major home appliance outlets.
Learn more: www.toshiba-lifestyle.com/my
Article: Lily Wong
