According to the latest data from IKEA Retail, the top three most-searched products of 2024 all converge on one category—home storage and organization solutions. Over the past decade, demand for smart storage systems has surged, driven by accelerating urbanization, shrinking living spaces, and consumers’ growing desire for clean, functional, and aesthetically pleasing home environments.
As the digital ecosystem evolves, and social media continues to inspire creative storage hacks and space optimization ideas, the demand for storage solutions will only grow stronger.
–Parag Parekh, IKEA’s Chief Digital Officer
The 2023 IKEA Life at Home Report revealed that 40% of respondents feel most relaxed and comfortable when their living spaces are tidy and organized. IKEA’s three flagship storage products have dominated the charts this year—let’s take a closer look at these ‘storage heroes’ reshaping homes around the world.
1. KALLAX: The Master of Versatility
At the top of the list is the KALLAX shelving unit, beloved for its multifunctionality and sleek, modern design. Whether used as a room divider, wall-mounted storage, or freestanding shelving, KALLAX adapts effortlessly to a variety of spaces. Its rounded edges exude elegance, while customizable storage boxes and compartments offer endless possibilities. From playful children’s rooms to practical student dorms and sophisticated adult interiors, KALLAX strikes the perfect balance between functionality and personal style.
Launched in 2014 as an upgraded version of the popular EXPEDIT series, KALLAX maintains the signature cube design while improving durability, sustainability, and overall value.
2. BILLY: The Iconic Bookshelf
Taking second place is the BILLY bookcase, a timeless classic cherished for its practicality, versatility, and understated design. Its minimalist aesthetic allows it to seamlessly blend into any interior style. With modular configurations, adjustable shelves, and accessories such as glass doors and height extensions, BILLY satisfies both functional and decorative needs.
Since its debut in 1979, over 140 million BILLY units have been sold globally, cementing its status as one of IKEA’s most iconic products.
3. PAX: The Customizable Wardrobe Solution
Ranking third is the PAX wardrobe system, renowned for its high degree of customization. Users can design bespoke storage solutions tailored to their space, style, and needs. From adjustable shelves and drawers to integrated lighting and a variety of door options—sliding, mirrored, or wooden—PAX offers unmatched flexibility.
First introduced in the 1970s, the PAX system has evolved over the years to keep pace with changing consumer demands, consistently delivering innovation in personalized storage.
IKEA’s online traffic for the 2024 fiscal year soared to 4.1 billion visits, marking a 28% increase from 3.2 billion in 2023. E-commerce now accounts for 28% of IKEA’s total sales, reflecting a significant shift towards digital engagement and online shopping.
Sourced from Our China Media Partner 77° Global Furnishings Media.